US based beauty care products company Avon on September 6, 2012 said that it plans to open offices in the Bengal region. Avon also said that it will also be focusing on promoting the women entrepreneurship.

The company in the country has 12 centres including two in Kolkata and will be opening an office in Siliguri in North Bengal. Avon operates in India through the direct selling model.

Ujjwal Sankar Mukhopadhyay the Managing Director of Avon Beauty Products India said, “We have 12 offices in India of which two are in the eastern region. We are planning one in Siliguri as we see great potential in North Bengal. Especially, Darjeeling Kalimpong, Siliguri, Jalpaiguri is developing and doing good”. At present the company sells around 1,500 beauty products in India through direct selling agents also sees great potential in women entrepreneurship in West Bengal.

The company is also expecting that the number of its direct selling agents would increase from 1,00,000 representatives to 1,20,000 this year. Mukhopadhyay added, “In the last three years, the company has been expanding at compounded annual growth rate ( CAGR) of 40 per cent and we would like to maintain this healthy growth rate in the coming years”. For now the company does not intend to put up any manufacturing unit in the country.